For decades, TAG has reigned supreme on the racetrack. Over 230 Grand Prix wins. More than 500 podium finishes. 15 World Drivers’ Championship titles. 11 World Constructors’ Championship titles.

OFFICIAL TIMEKEEPER OF FORMULA 1®. AGAIN.

Legendary Drivers, Iconic Timepieces

Discover the extraordinary connection between TAG watches and motorsport legends, where precision fuels greatness on the tracks and beyond.

THE ORIGINALS, REVIVED | A FRESH AND PLAYFUL TRIBUTE TO HERITAGE

The TAG Formula 1 Solargraph revives the energy of the ‘80s with 38mm TH-Polylight bezels, bold hues, and a lightweight ergonomic feel.

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DRIVING THE FUTURE | TAG X F1 ACADEMY™

As the Official Partner and Timekeeper of F1 Academy™, TAG is reinforcing its commitment to shaping the future of racing, ensuring that talent—not gender—determines success on the track.

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